23 March 2007

Go It Alone!

I bought this book on the strength of reader reviews at Amazon - and I was right to do so! It's written as a guide and confidence-booster for those people who have decided to start their own businesses and become self-employed. It's written in a lively, fast-paced style which makes for entertaining reading and what I liked was that Geoff Burch makes important distinctions between essentials. Being successful doesn't necessarily mean making lots of money or creating a huge business empire. It might mean working for a couple of days a week, then having the rest of the time off for gardening, family, or golf - whatever takes your fancy. In other words success is not equal to wealth. And without being naively optimistic, he points out both the advantages of being self-employed and the many opportunities which exist to create your ... Read more >>

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